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SNA Announces New Regional Marketplace

31 Oct 2012 2:24 PM | Karen Summers (Administrator)

Atlanta, Ga., November 1, 2012 – The Southern Nursery Association (SNA) announced today plans for a new regional marketplace during SNA 2013, scheduled for August 5 - 7, 2013, at Atlanta’s Georgia International Convention Center (GICC). SNA 2013 combines the SNA Research Conference, the Southern Plant Conference, the SNA State Officer's Conference, the Annual SNA Business Meeting, and this new regional marketplace to deliver one unparalleled event – all under one roof.

 

SNA 2013 will bring together the most forward thinking industry leaders, researchers, growers, manufacturers, distributors, landscapers and retailers from across the Southeast to share ideas, learn new techniques, address key industry issues, and locate new products.

 

The vision for the new marketplace specifically addresses the needs of the industry by creating a regional marketplace in the Southeast and will feature the best plants and related garden products. The product mix will include ornamental trees and shrubs, color, related landscape and outdoor living products, garden gifts and accessories, seasonal products, and more. The event is expected to bring together more than 3,000 industry professionals and draw the top growers and manufacturers from across the region.

 

Meister Media’s Today's Garden Center is the official media sponsor of SNA 2013 and will produce an educational track geared specifically to retail garden centers. The Georgia Green Industry Association (GGIA) will produce educational tracks for both growers and landscapers. Other components of education will be the SNA Research Conference, spotlighting the latest horticultural research on hundreds of topics in thirteen categories, and the Southern Plant Conference, offering a unique opportunity for both growers and retailers to learn from other industry professionals and discover new production techniques and the hottest new plants coming to market soon.

 

“The earlier announcement of the August 2013 event has received a very positive response and a number of industry members have already committed to participation,” said Karen Summers, Executive Vice President of SNA. “The support of Today’s Garden Center as a media sponsor will provide the perfect vehicle to propel this highly-anticipated event and promote buyer participation. We are excited about launching this new regional event to connect the industry here in the Southeast,” she added.

 

The GICC, conveniently located adjacent to Hartsfield-Jackson Atlanta International Airport and minutes from downtown Atlanta, is Georgia’s newest and second largest convention center featuring more than 400,000 SF of meeting space – all on one level. The ATL SkyTrain, a free light rail train linking the GICC to the airport and rental car center, coupled with excellent transportation connections from across the U.S., and a wide array of affordable nearby hotels (including two new Marriott properties on the GICC campus) and restaurants offers participants added convenience.

 

Founded in 1899, the Southern Nursery Association is a non-profit trade association representing the horticultural industry in the southeastern U.S. SNA provides member services to wholesale growers, brokers, retailers, landscape contractors, landscape architects, grounds maintenance contractors, interiorscapers and allied suppliers. The SNA strives to unite and advance the horticulture industry through educational, research and marketing efforts.

 

More details of SNA 2013 will be released in the weeks to come. For further information, contact the Southern Nursery Association, Inc., PO Box 801454, Acworth, GA 30101, 678.809.9992, mail@sna.org, or visit the SNA Website at www.sna.org.


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